Website Redesign
The Mighty Pen
Copywriter, Author
Enhancing The Visual Identity Of An Excelling Story Teller
We focused on developing an aesthetically pleasing website to captivate the customers. We used the brand colors and designed the landing pages according to target audience.
phase 1
Set clear Goals!
BRAND
The Mighty Pen assists brands in forging a deeper connection with customers using creative customer-centric copy.
GOALS
Creating an engaging website that highlights brand values and
converts visitors into customers.
RESULTS
A simple website with engaging copy showcased the Brand’s top skill — Copywriting, leading to a significant increase in conversions.
phase 2
brand identity!
Lato, San-Serif
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Satoshi
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phase 3
key messaging
Forging emotional connections with copy that sells.
“Mighty Pen, Mighty Messaging!”
phase 4
brand imagery
Tell, Engage, & Connect
We used minimal images and elements to highlight the essence of copywriting in the website.
Writing for human connection
phase 5
Here’s the redesigned website!
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Are you curious to know how these projects were executed? Find the whole behind the project story in Case Stories!
