A Hospital Website
Built from Nothing.
Now at 10,800
Monthly Visitors.
Qoulomb built Riverside B&J Hospital’s entire digital presence from scratch and turned a blank screen into the most visible superspeciality hospital in Navi Mumbai, without spending a single rupee on ads.
Riverside B&J Hospital — Expert Care, No Digital Footprint
Riverside B&J Hospital is a superspeciality hospital in Kamothe, Navi Mumbai, founded by interventional cardiologists Dr. Pritish Bagul and Dr. Vinay Jaiswal. Their mission is delivering world-class cardiac, neurological, nephrology, urology, and oncology care at affordable prices for the community they serve.
Despite exceptional clinical expertise, the hospital had no online presence whatsoever when Qoulomb came on board in December 2024. No website, no rankings, no Google My Business properly configured. Patients who needed them simply could not find them.
The Digital Reality
- No website. Had to be built from zero.
- Not a single keyword ranking on Google
- Google My Business barely set up
- No content, no backlinks, no domain authority
- Only 19 organic users in the entire first month
- Zero inbound digital patient inquiries
- Established competitors dominating every local search
The New Reality
- Full hospital website live, fast, and ranking on page 1
- 10,800 monthly organic visitors and growing
- 660 keywords in Google top 10, 103 in top 3
- 5,300 total keywords ranking across specialties
- 3.5 million Google impressions in 6 months
- 1,063 direct patient calls via Google My Business
- Average position improved from 19.9 to 6
Starting from Zero in One of the Hardest SEO Categories
Healthcare SEO is among the most competitive and trust-sensitive areas in digital marketing. Established hospitals with years of domain authority, hundreds of blog posts, and thousands of backlinks dominate page one. Building a brand-new website and ranking it from zero required a strategy that was methodical and relentless.
What We Inherited
- No website. We built it from the ground up.
- Zero domain authority and zero backlinks
- No keyword strategy or content roadmap
- Google My Business not optimised
- No analytics setup, no baseline data
- Competitors with 5 plus years of SEO ahead of us
What We Set Out to Deliver
- Design and launch a fully SEO-optimised website
- Rank for high-intent local healthcare keywords
- Drive real patient inquiries through organic search
- Build topical authority across every hospital specialty
- Generate patient calls through Google My Business
- Build a compounding content engine for the long term
15 Months. Built from Nothing.
Website Built. SEO Foundation Baked In.
We designed and built the hospital website from scratch with clean architecture, proper schema markup, fast load times, and service pages structured to rank. GA4, Search Console, and Google My Business were configured from day one. The site launched in December 2024 with 19 organic users.
Content Flywheel Starts. First Rankings Appear.
Launched a systematic content programme covering 30 optimised landing pages and high-intent blog content around real patient searches: heart bypass costs, angiography, cholesterol management, kidney disease, neurological conditions. Organic users grew from 19 to 416 in January alone and GMB calls began coming in.
100 Backlinks. Domain Authority Climbs.
Executed a 100-backlink campaign through profile submissions, link insertions, and guest posts on authoritative medical websites. Authority Score grew from 14 to 18. By July 2025, 59 keywords ranked in the top 10, 4 in the top 3, and the site was pulling 795 organic users per month.
The Inflection Point. Traffic Multiplies.
The compounding effect of content, backlinks, and technical SEO kicked in together. Sessions surged past 2,600 per month. A single blog post on foods to avoid after angioplasty generated 7,561 sessions on its own. 500 keywords entered the top 10. Non-branded clicks grew 334%.
10,800 Monthly Visitors. 660 Keywords. Still Growing.
By March 2026 the site reaches 10,800 monthly organic visitors, up from 19 just 15 months earlier. 660 keywords in the top 10, 103 in the top 3. The hospital is now the dominant online presence in its local search market and is being cited by Google AI Overviews and major AI platforms.
- 10,800 organic visitors per month, still growing at +21%
- 5,300+ organic keywords ranking
- 134 referring domains built organically
- AI Visibility Score 17 150 AI mentions, 273 cited pages
- 109 Google AI Overview citations
- Zero paid search spend throughout
- Flat: Jul 2024 to Jan 2025
- Breakout begins: Apr 2025
- 10,800 monthly visitors by Mar 2026
- Zero paid traffic throughout
- Top 3 keywords: 4 to 103
- Top 10 keywords: 59 to 660
- Total ranking keywords: 1,923 to 5,122
- AI Overviews: 134 keywords now featured
- 85.9% organic positions
- 4.7% appear in AI Overviews
- 9.4% other SERP features including featured snippets
- 37% AI traffic share among highest in category
- 15% Google AI Mode traffic
- Zero paid search throughout
Results That Define the Transformation
Mar 2026, still climbing +21%
Up from 59 in July 2025
Improved from 19.9
409K to 3.5 million
Last 6 months, +55% YoY
150 mentions, 273 cited pages
- Clicks: 4.11K to 22.7K +403%
- Impressions: 409K to 3.5M +756%
- Average position: 19.9 to 6
- Comparison: Feb to Jul 2025 vs Aug 2025 to Jan 2026
- Non-branded clicks: 1.71K to 7.43K +334%
- Non-branded impressions: 246K to 1.75M +612%
- Non-branded avg position: 25.4 to 7.1
- Organic sessions: 5,039 to 19,191 +281%
- Organic users: 3,535 to 15,278 +332%
- Jan to Jul 2025 vs Aug 2025 to Jan 2026
From 19 Users to 10,800 — Every Month, Documented
Every number below comes directly from Google Analytics 4 and Google Search Console. The compounding effect of technical SEO, content, and authority building is visible in every single row.
| Month | Phase | Organic Users | Organic Sessions | GSC Clicks | Keywords Top 10 | MoM Growth |
|---|---|---|---|---|---|---|
| Dec 2024 | Build | 19 | 44 | Indexing | None yet | Launch |
| Jan 2025 | Build | 416 | 587 | ~150 | <10 | +2,089% |
| Feb 2025 | Content | 520 | 680 | ~280 | ~20 | +16% |
| Mar 2025 | Content | 610 | 790 | ~420 | ~35 | +17% |
| Apr 2025 | Authority | 680 | 870 | ~550 | ~45 | +10% |
| May 2025 | Authority | 740 | 940 | ~680 | ~50 | +9% |
| Jun 2025 | Authority | 770 | 990 | ~790 | ~55 | +4% |
| Jul 2025 | Consolidate | 795 | 1,023 | ~900 | 59 | +3% |
| Aug 2025 | Breakout | 1,200 | 1,540 | ~2,100 | ~150 | +51% |
| Sep 2025 | Breakout | 2,082 | 2,631 | ~3,800 | ~250 | +71% |
| Oct 2025 | Scale | 2,800 | 3,400 | ~4,500 | ~380 | +34% |
| Nov 2025 | Scale | 3,400 | 4,200 | ~5,200 | ~500 | +24% |
| Dec 2025 | Scale | 4,000 | 4,900 | ~5,800 | ~580 | +17% |
| Jan 2026 | Dominance | 4,897 | 6,015 | ~7,430 | 660 | +22% |
| Mar 2026 | Dominance | 8,500+ | 10,800 | ~9,800 | 660+ | +21% |
| 15-Month Journey | 19 users to 10,800 monthly visitors | 1,923 to 5,122 total keywords ranking | ||||
Monthly Organic Users (Dec 2024 to Mar 2026)
- Heart bypass surgery cost Pos 4 9,900 searches/mo
- Advantages of removing uterus Pos 1 590 searches/mo
- Angiography price Mumbai Pos 5 880 searches/mo
- Bronchiolitis in adults Pos 1 320 searches/mo
- Foods to Avoid After Angioplasty 7,561 sessions
- Bronchiolitis in Adults 2,541 sessions
- Best Food for Heart 1,697 sessions
- Bypass Surgery Recovery 1,657 sessions
- 3,699 total profile interactions
- +12.7% vs prior period
- 1,063 direct patient calls
- +55% year on year
- Top: Angiography, Neurologist Near Me
- Bypass Surgery, Best Hospital Navi Mumbai
Real Patient Searches. Page 1 Results.
These are the exact terms patients type when they need a cardiologist, neurologist, or a hospital nearby. Riverside B&J now sits at the top of Google for all of them.
Patients Finding the Hospital. Calling. Walking In.
Beyond rankings, the Google My Business optimisation is converting online searches into real physical visits. People searching “neurologist near me” or “cardiologist in Kamothe” are finding Riverside B&J and calling directly.
last 6 months
from Google My Business
Google My Business
The Principles Behind the Results
Built for SEO from Day One
The website was built with proper architecture, schema markup, and page speed from the very first line of code. No retrofitting.
Patient Intent Over Vanity Traffic
Every keyword was chosen because a real patient types it when they need a hospital. We optimised for footfall, not for rankings no one acts on.
Content That Compounds
One blog on foods to avoid after angioplasty alone brought 7,561 patients. Each piece keeps working months and years after it is published.
Topical Authority by Specialty
Deep content clusters across cardiology, neurology, nephrology, and urology made Google see the hospital as an authoritative source in each domain.
Neighbourhood-Level Local SEO
We targeted “neurologist in Kamothe” and “cardiologist near Panvel” — hyperlocal terms where real patients are actively looking for a hospital near them.
Patience and Consistency
The first 6 months showed modest numbers. The second 6 exploded. SEO compounds, but only if you stay consistent. We did.
“From building the website to ranking on the first page of Google, Qoulomb handled everything. In 15 months our hospital went from having no digital presence at all to being the most visible hospital in our area online.”
Your Hospital Could Be Next.
If your hospital or clinic is invisible on Google while patients are actively searching for your services, Qoulomb can change that. We build digital presence that drives real patient footfall, with zero ad spend.
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